Election Night Website Traffic

(BI) Catherine Garcia

New York, NY, November 17 2006 – Broadcast Interactive Media (BIM), the leading provider of web technology and interactive sales support to local broadcasters, reported that its client sites received record traffic this past week on election night, in many cases seeing traffic spikes of 300% over their daily average. BIM TV station clients were pleased with the overall quick response and 100% uptime of their Website throughout the evening during election night 2006.

“Clickability, our exclusive partner for website hosting and content management, really come through for our clients and for BIM,” said Timur Yarnall, CEO of Broadcast Interactive Media. “These traffic results emphasize that local audiences need a strong, reliable site that they can turn to for local information, especially since election results were extremely close in many local races across the country.
We’ve received tremendous positive feedback from our client stations telling us how much they appreciate the timely support and other critical news services provided, especially since many of their competitors’ sites experienced downtime and slow performance during the elections.”

Broadcast Interactive Media clients have also benefited from Clickability’s broader focus on web publishers of all varieties – including TV stations, radio stations, and local newspapers – which has brought advanced Web2.0 features such as automated RSS Feeds, embedded real-time statistics, and AJAX-based editorial tools to the cmPublish system. “Clickability’s development team focuses on using open standards and software such as Linux to create an extensible and distributed application platform that can scale effectively,” said Jeff Freund, CTO of Clickability. “We’re excited to see our systems and applications pass the test of election night traffic with flying colors.”

“We are very pleased that this partnership has resulted in a top election night performance and increased revenue for the Broadcast Interactive Media team and, most importantly, for their clients,” said John Girard, CEO of Clickability. “We look forward to helping BIM build the premium local interactive advertising network beyond their current list of 95 TV and radio station sites.”

About Broadcast Interactive Media

Based in New York City and Madison, WI, Broadcast Interactive Media
(www.broadcast-interactive.com) is the leading provider of locally-focused Web solutions for television and radio broadcasters.
Offerings include a comprehensive suite of revenue-generating programs, video streaming, content feeds, and technology development.
Customers include groups such as Fisher Communications, Journal Broadcast Group, Meredith Broadcasting, Schurz Communications, Freedom Communications and Capitol Broadcasting.

About Clickability

Clickability is the leading single source provider of on-demand web content management software, delivering award-winning, fully integrated hosted solutions to the top names in the publishing and enterprise worlds. Clickability's solutions are in use by more than 400 publishers including: The Wall Street Journal, CNN Interactive, and Time. Clickability is headquartered in San Francisco. For more information about the company, visit www.clickability.com or call 415.575.5125.

Clickability is a registered service of Clickability, Inc.; cmPublish is a trademark of Clickability, Inc.

Contact:
Lynda Radosevich
Communications
Clickability
Ph: (917) 922-7020
lynda@clickability.com

Marivic Valencia
Marketing
Broadcast Interactive Media
Ph: (212) 221-1959
mvalencia@bimedia.net

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