As many as 25 percent of brides and grooms are using the web to communicate information about their wedding and fully 50 percent are going online for local wedding resources.

This is an age-driven trend, with the the average age of a bride today at 24.6 years and 26.4 years for a groom; it's a generation that grew up with computers and the internet.

With Your Wedding Day, your local advertisers sponsor a category-exclusive online business directory, complete with couples submitting their own engagement and wedding event photos and video.

The internet is a destination for couples looking to share their stories and find local resources. Your Wedding Day puts local advertisers and updated content on your station website. Broadcast Interactive marries, if you will, the two together, for local revenue to you.