Story Created:
Oct 1, 2007 at 11:20 AM CDT
Story Updated:
Nov 28, 2007 at 12:50 PM CDT
YouNewsTV allows the audience to become “virtual reporters” by easily uploading video and photo stories in categories such as local weather, news, and events to their local media website. These can easily be broadcast on-air, while YouNewsTV back-end tools allow for monitoring and tracking of video, as well as the insertion of targeted local and national video ads.
YouNewsTV differs from “open video” systems in that each video goes through content moderation prior to going live. Therefore, questions of copyright and appropriateness are mitigated before a video ever reaches the local media outlet website. Additionally, YouNewsTV seamlessly integrates into the local website, allowing for a locally branded video experience. Both features are attractive to advertisers who are wary of the lack of transparency and moderation on most user-generated video websites.
More than 40 local Broadcast Interactive Media television and radio partners have launched the market-exclusive YouNewsTV portal, including partners such as Fisher Communications, Granite Broadcasting, Journal Broadcast Group, and Schurz Communications.
Ask if YouNewsTV is available in your market.